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Campus Security: Your New Marketing Partner

Campus Security: Your New Marketing Partner

by Bart Caylor | Aug 19, 2019 | Marketing Campaigns, Blog, Featured, Higher Ed Marketing

Violent shootings across the U.S. mean that marketing and campus security have to work together to keep students safe. Here’s why. In just one recent weekend, violent shootings erupted in a Wal-Mart in El Paso, Texas and a bar in Dayton, Ohio. In these two incidents,...
Back to School: 5 Events to Plan for in the Months Ahead

Back to School: 5 Events to Plan for in the Months Ahead

by Bart Caylor | Aug 12, 2019 | Higher Ed Marketing, Branding, Marketing Strategies, Marketing Campaigns, Blog, Featured, Ideas

Fall is a critical time for education marketers. Here are five especially important events for the back to school season and how to get the most out of them. It’s that time of year again. Students are ready to move back on campus with school starting up in just a few...
Long Term Marketing Contracts: The Smart Choice?

Long Term Marketing Contracts: The Smart Choice?

by Bart Caylor | Jul 29, 2019 | Marketing Budgets, Marketing Campaigns, Blog, Featured, Higher Ed Marketing, Marketing Trends

Your marketing agency asks you to re-up on another long term marketing contract. Should you do it? Here’s some advice. First, let me say that contracts are good things.  I use contracts with all my clients. When done right, they are an incredibly useful business...
10 Content Ideas for Enrollment Marketing

10 Content Ideas for Enrollment Marketing

by Bart Caylor | Jun 17, 2019 | content marketing, Inbound Marketing, Marketing Campaigns, Enrollment

The whole point to inbound marketing is to get your target audience to come to you, and upon arrival, perform the actions you want them to take. Inbound marketing relies on fresh, consistently top-quality content that answers your audience’s questions (information) or...
Email Marketing is Far From Dead

Email Marketing is Far From Dead

by Bart Caylor | May 13, 2019 | Inbound Marketing, Marketing Campaigns, Featured, Higher Ed Marketing, Email Marketing

It seems a new marketing method comes on the scene nearly every day. Many of those are well worth our time and effort to explore and use. But let’s not forget a method that is tried and true: email marketing. Who still reads their email? The short answer is everyone....
My Experience with Enrollment Marketing Banner Ads

My Experience with Enrollment Marketing Banner Ads

by Bart Caylor | Mar 18, 2019 | content marketing, Inbound Marketing, Marketing Campaigns, Blog, Featured, Marketing Strategies

Online advertising is fraught with challenges. But here are the tactics I’ve seen work in enrollment marketing banner ads. If you search for “enrollment marketing banner ads” on Google, you’ll find some articles insinuating that banner ads are not just a “must-have”...
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Caylor Solutions

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

11650 Lantern Road
Suite 129
Fishers, IN 46038

 

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Caylor Solutions

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

11650 Lantern Road, Suite 201
Fishers, IN 46038

317-985-7375
info@caylor-solutions.com

Work With Us