We understand you!
With our vast experience in higher education, we have worked in your neighborhood and with schools similar to yours!
What We Do
[Creative] Solutions for Education Marketing
Caylor Solutions offers different (customized) branding, marketing and web services to different (k-12, higher ed) schools so we can tell different (authentic) stories and achieve different (better) results.
how we do it
Turnaround an unexpected drop in enrollment numbers.
Increase in Enrollment
From Our Clients
Bart doesn’t merely perform a service or deliver a product. Instead, he and his team help by upgrading our team’s capacity to master and sustain leverage of these tools and media for mission fulfillment…he is proving to be a game changer for us and for our member colleges.
Dr. Ralph Enlow, President Emeritus ABHE
Caylor Solutions offers quality, professional marketing expertise to higher education institutions. We have never been disappointed with the work they have done for us, and we would highly recommend them to anyone wanting to make a significant impact in the world of digital marketing!
Dr. Chris Dickerson, Carolina College of Biblica Studies
Caylor Solutions has been a valuable partner. Their team was able to come alongside our university’s team in developing fundraising material that accurately represents our university and the heart of our mission. Their responsiveness and ease to work with truly made them feel like an extension of our team.
Charles Key, Carson-Newman University
We approached Caylor Solutions to assist us with both an overall website design refresh and building a microsite for the launch of our $125 million campaign. The Caylor team delivered excellent solutions on both projects under fairly tight deadlines. The process was flexible to meet our needs and budget, the team asked good questions and was responsive to our feedback, and their insights and experience ensured the final deliverable was functional and served the needs of the University’s diverse constituencies.
Dr. Janice Supplee, Cedarville University
Having Caylor Solutions as a supportive partner in developing effective digital marketing initiatives and thoughtful strategic communications plans to aid in our recruitment efforts, has been a tremendous blessing. Being able to work with people who have a deep understanding of the higher education marketing space, with a dedicated focus on small institutions like ours, was a perfect fit. We consider them now a part of our ENC family, as we continue to celebrating both large and small achievements for the college together.
Taisha Hendrickson, Eastern Nazarene College
Marketing is a critical priority for every college. When I encounter a need for marketing help on a campus, Caylor Solutions is always my first choice as a partner on my own projects and as a referral for help with websites, social media strategies, digital marketing, messaging, and any other marketing task. They listen well, focus on institutional distinctives, craft thoughtful messaging, and always offer practical recommendations for improving marketing tactics and strategies.
Tim Fuller, Fuller Higher Ed Solutions
Caylor Solutions has a knowledgeable team I can trust. Their friendly and top-notch service enabled my organization to develop and launch a stellar website quickly. We’ll be back again!
Kory Pence, Oklahoma Wesleyan University
From the Blog
Search Engine Marketing for Higher Ed: Part 1
Although there are many ways to go about it, search engine marketing is one of the key ways to do lead generation. Traditionally, there is a lot of relationship building that happens with college fairs and other recruitment activities. That’s good, but we have to...
7 Essential Elements of an Education Marketing Plan
If you’re in higher ed marketing, chances are you’re busy. There are so many marketing channels to attend to and never quite enough resources to get it all done. That makes it all the more important to spend the resources you do have on the right activities with the...
Capturing Authentic Disability Student Stories
Despite fifteen percent of the world’s population having a physical disability, most higher ed marketing teams struggle to tell authentic disability student stories to attract a more diverse student body. Unfortunately, the disability community of students is often an...
The Enrollment Cliff: A Call to Action for Higher Education
Since the pandemic, I’ve heard a lot of chatter about the impending “enrollment cliff.” Prevailing projections imply that higher ed institutions will see a significant decline in new students after 2025. So what’s the worst-case scenario for enrollment marketing...