Team
Who We Are
The Team
Bart Caylor
President
With a 30-year background in design, marketing, and development with corporate, education, and non-profit clients, Bart now focuses his expertise entirely on marketing for K-12 and higher education. He is an Anderson University graduate and lives with his family in Fishers, Indiana.
Matt Bloom
Associate Creative Director & Content Strategist
Matt has a knack for helping education marketers explore the journeys their audiences are on and address the needs of stakeholders with a variety of engaging and useful content. An Anderson University graduate, Matt lives with his family in Fort Worth, Texas.
Becca Coffin
Project Manager
Becca empowers high-performing teams to bring each client's vision to life through operational planning and execution. She has led over 100 digital projects with several agencies and loves to create healthy work environments where people can do their best work. Becca is a graduate of Indiana Wesleyan University and lives with her family in Muncie, Indiana.
Jennifer Johnfauno
Project Coordinator
Jennifer has been part of the Caylor Solutions team since 2016. Organized and thorough, she provides support at various levels on almost all Caylor projects. Jennifer attended IVY Tech Community College and the University of Indianapolis and lives in Inverness, Florida.
Jennifer Roberts
Creative Director
In addition to her extensive design experience, Jenni brings a unique blend of high-end creative and strategic thought to every project to create solid marketing solutions. Jenni graduated from Indiana Universities' Herron School of Art with a BFA in Visual Communications. She lives in Hilton Head Island, SC with her family.
Danielle Swyers
Project Manager
Danielle has a knack for ensuring everyone has the clarity they need to achieve the team's desired results while creating a positive and efficient environment. She is passionate about education and the power it has to transform communities, which makes working with Caylor's clients that much more rewarding. Danielle is a graduate of Indiana Wesleyan University and lives with her family in Zionsville, Indiana.
Hannah Wilson
Project Manager
Hannah has been leading people in a variety of settings for over 20 years. She loves being part of a team, delivering results in a timely and organized way, and cultivating a culture of teamwork. Hannah is a Southern Wesleyan University alumnus and lives with her husband and five children in the Piedmont area of North Carolina.
Joseph Cole
Content Strategist
Joseph Cole is a content strategist and copywriter who helps higher ed marketers and development teams craft compelling messaging strategies and content that converts. Joseph draws from over 15 years of experience in nonprofit leadership to help marketers and advancement officers achieve their goals. He lives with his family in Mexico City.
Hannah Crabb
Designer
In addition to education marketing, Hannah has worked in healthcare, finance, manufacturing, and other industries. With a bachelor’s degree in design from Taylor University, her background is in marketing, design and photography (she also does wedding photography on weekends). Hannah, along with her husband and two golden retrievers, lives near Indianapolis, Indiana.
Kris Hardy
Digital Marketing Strategist
Kris makes the web a better place for prospective students and families. When not consulting, he serves as Director of Web and Digital Marketing at Messiah University, specializing in user experience, information architecture and web analytics. He has presented at the Higher Ed Analytics Conference, EduWeb, HighEdWeb, the RNL National Conference and the Slate Summit.
Amy Johns
Digital Marketing Specialist
Amy works with the team at Caylor Solutions to curate top higher education marketing content from our peers and share it across our social media platforms. Her work provides our followers with the latest in marketing strategy, technology and more. She lives in Huntington, IN with her family and works full-time for a Christian non-profit organization called Destiny Rescue.
Adam Joseph
Content Writer
After half a lifetime in the logistics industry, Adam took a leap of faith and pivoted into the content marketing business. He writes and curates internal content for our blog and works directly with our partner, Westport Studios, in producing our podcast: The Higher Ed Marketer. In his free time, Adam can usually be found scraping the ice off his car in the frozen tundra of Madison, Wisconsin.
Jeff Litcofsky
Web Developer
Jeff is a consumer electronics industry veteran with over 25 years of global brand strategy, online marketing, and e-commerce sales experience. Knowledgeable in both back-end technical and front-end user experience (UX), Jeff builds engaging, purposeful, and stable WordPress websites. Jeff lives in the scenic seacoast area of southern New Hampshire.
John McKinney
Web Developer
John is a web developer who enjoys turning wonderful design concepts from the Caylor team into fully built-out, tangible websites. Outside of work he enjoys spending time with his family, hiking, camping, and just being outdoors in general.
John Milliken
Content Strategist
John is a trained philosopher and experienced professor who has also served as a pastor. His professional life has been about exploring important ideas and communicating them to others in a way that leads to understanding and engagement. He has worked with Caylor Solutions on messaging, web content, and email marketing. John lives with his family in Greensboro, NC.
Maria Papandreou
UI/UX Designer
Maria brings more than 15 years of professional experience providing user interface/user experience design services to small and medium businesses in a variety of fields to our clients in higher education. Her degree is in information technology. Maria lives in Volos, Greece.
Kathy Royer
Designer
Kathy is a dedicated creative professional with extensive experience in visual marketing, brand strategy and creative management. She has worked with global brands such as Iams, ACCO Brands and LexisNexis. Kathy holds a bachelor of fine arts in graphic design/visual marketing and lives with her family in Centerville, Ohio.
Daniel Saldi
Full Stack Developer
Daniel earned his degree in visual arts/new media from Taylor University, with concentrations in graphic design and photography. He has since become proficient in coding, custom WordPress development builds and integrations, PHP, CSS, JS, and various frameworks and libraries that leverage JS. Daniel lives in Indianapolis, Indiana.
Erin Slattery
Information Architect
Erin is an integrated marketing and content strategist with a talent and passion for delivering functional, intuitive solutions that fulfill user needs and surpass client expectations. She has more than 15 years of interactive experience including user testing, strategy, content, lead generation, UX, and information architecture. Erin lives in Knoxville, Tennessee.