Considering your next enrollment push? Get inspired by this case study of Loma Linda University’s “Heroes Made Here” branding campaign.
The influencer marketing strategy doesn’t just work for big brands. Find out how to apply it successfully to marketing for higher education.
Keeping up with content for enrollment marketing is hard. But it’s easier to keep your content strategy strong if you know these automation tricks.
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Adult students have so much to offer for your classes, faculty, and campus life! Let’s dive into content strategies for nontraditional students that will draw them to your school.
Is the social media strategy for your higher education institution falling flat because you don’t know the best times to post? Here you go.
Feeling a bit lost when it comes to utilizing social media analytics for enrollment marketing? Check out this simple guide to get you started.
Your school’s enrollment website is one of the primary tools in your digital marketing toolkit. If you see any of these signs that your enrollment website is “broken,” it’s time for an overhaul!
One of the most basic tools in enrollment marketing is your customer relationship manager, your CRM. In this post, let’s explore ways you can get the most out of your enrollment CRM so you can recruit more students for your private educational institution.
Your Facebook’s humming – but are you just copying and pasting into your Instagram account? Check out how you can leverage Instagram marketing for education to expand your reach.
Wondering whether the SEO knowledge you’re applying to enrollment marketing is up to date? Find out with these 7 SEO insights for 2020.
Is virtual reality/augmented reality technology part of your college marketing strategy? Explore the exciting possibilities of AR/VR.
With every generation, education marketers must consider changes in culture. Especially when marketing to multiple generations, you’ve got to mark the cultural differences well.
In enrollment marketing, it’s not just what you say. It’s how you say it. Let’s explore how to make your enrollment marketing copy powerful and attractive to new students.
Outsourcing marketing for some functions is usually not a luxury for higher ed. It’s a necessity. Follow these 5 rules for effective vendor relationships.
How’s your enrollment marketing funnel looking – top, middle and bottom? Here’s how to adapt the model to effectively drive higher ed enrollment.
Veteran enrollment marketing is more than a good enrollment strategy – it’s a way to honor those who’ve made the ultimate sacrifice for our country. Is it time to rethink your veteran enrollment marketing strategy?
Influencer marketing has gotten an upgrade! Cameo is an innovative tool you should consider using in your education marketing strategy.