Zoom: The Untapped Education Marketing Tool
Online video meetings can be an incredible tool to improve your enrollment process. Learn how you can leverage the power of Zoom video meetings to bring more students to your school. DISCLAIMER: I do NOT get any money or other kind of benefit from writing this...![How to Publish a Free Virtual Campus Tour via Google Maps [Education Marketing Hack]](https://i2.wp.com/www.caylor-solutions.com/wp-content/uploads/2018/10/Phone_AdobeStock_109035442_2000x1333.jpg?resize=1080%2C675&ssl=1)
How to Publish a Free Virtual Campus Tour via Google Maps [Education Marketing Hack]
Too often, the name of the game for education marketers is “do more with less.” In the spirit of helping you do just that, I’m going to show you how to create a virtual campus tour of your school with a free tool: Google Maps. As we’ve discussed before, one of your...![Where’s the Problem? Your Budget or Your Marketing Plan? [4 Questions]](https://i1.wp.com/www.caylor-solutions.com/wp-content/uploads/2019/08/Feature_Budget.jpeg?resize=1080%2C675&ssl=1)
Where’s the Problem? Your Budget or Your Marketing Plan? [4 Questions]
Your campaigns are humming along, and you need more from your budget. Before asking for more money, ask yourself if the problem might be in your marketing plan. Education marketing takes money. Everyone agrees on the need for a sufficient budget. So why is going to...
Campus Security: Your New Marketing Partner
Violent shootings across the U.S. mean that marketing and campus security have to work together to keep students safe. Here’s why. In just one recent weekend, violent shootings erupted in a Wal-Mart in El Paso, Texas and a bar in Dayton, Ohio. In these two incidents,...
Back to School: 5 Events to Plan for in the Months Ahead
Fall is a critical time for education marketers. Here are five especially important events for the back to school season and how to get the most out of them. It’s that time of year again. Students are ready to move back on campus with school starting up in just a few...
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