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Featured Story
Showcasing Your School’s User-Generated Content
Nate Jorgensen shares how to leverage user-generated content to boost enrollment through empathy and authentic storytelling.
Church Partnerships: A Strategic Key to Enrollment Growth
Church partnerships may be one of the most underutilized tools in the enrollment toolbox for faith-based colleges and universities. The enrollment cliff isn’t a future projection anymore—it’s already reshaping the landscape of higher education. As the number of...
Marketing to the Entire Student Life Cycle
The student life cycle is not a fleeting encounter; it's an enduring relationship that evolves over time. This journey of a student through the stages of higher education encompasses the broad spectrum of interactions and experiences that students—and eventually,...
How to Market a Faith-Based College: Mission-Fit Marketing That Actually Works
How do you market a faith-based college in today’s noisy, competitive higher ed landscape? If your school is small, faith-driven, and budget-conscious, that question can feel overwhelming. But the truth is: you don’t need a massive marketing budget to reach the right...
Staying the Course: How Mission-Driven Leadership Anchors Christian Colleges
When it comes to navigating hardship, mission-driven leadership is the anchor that keeps faith-based institutions from drifting. Dr. Gayle Beebe, president of Westmont College, has lived this out across decades of service in higher education. From devastating...
More from the blog
Leverage ChatGPT as Your Virtual Marketing Strategist
Explore how to leverage ChatGPT as your virtual marketing strategist so you can effectively reach your mission-fit student in this comprehensive guide.
Redefining Student-Centered Learning: Insights from The Universities at Shady Grove
Boost your rates of student success with these innovative strategies and the power of brand storytelling through student-centered learning.
Social Media for GenZ: ZeeMee App’s Impact on Recruitment
Discover how the ZeeMee app can help you create authentic connections with Gen Z students while bridging the gaps in your enrollment cycles.