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Featured Story
How to Market a College with a Small Budget
Learn how to market a college with a small budget using creative, low-cost strategies. See how it’s possible to maximize your resources, engage students, and boost enrollment affordably!
How AI is Changing Higher Ed Email Marketing
Higher ed email marketing campaigns send thousands of emails every year—to prospective students, current students, alumni, and donors. But with inboxes more crowded than ever, how can universities improve higher ed email marketing to make sure their emails actually...
Boosting Enrollment through Cross-Departmental Collaboration
Higher education institutions thrive when cross-departmental collaboration is at the core of their strategy. Yet, too often, marketing, admissions, IT, and faculty operate in silos, each focusing on their own piece of the puzzle without a shared approach. The...
How a University Revenue Strategy Balances Enrollment and Financial Sustainability
A strong university revenue strategy is essential for institutions navigating shifting enrollment trends, financial pressures, and increased competition. Universities must find ways to grow while maintaining financial health, ensuring that their investments in...
7 Essential Education Marketing Strategies for 2025: A Complete Guide
With the rapid advancements in digital marketing and AI-driven tools, implementing effective education marketing strategies for 2025 is essential for higher education institutions to attract and engage prospective students. While there are countless marketing tactics...
More from the blog
Breaking Barriers: Professional Development in Higher Ed Enrollment
With the enrollment cliff on the horizon, adapting your strategy is crucial. Discover how professional development can be a game-changer for higher ed teams.
Transforming Higher Ed Marketing with AI Tools
Explore the transformative power of AI tools in higher ed marketing! Learn how AI can enhance creativity, and personalize student engagement.
Team Integration and Mergers in the Evolving Marketing Space
Discover actionable insights on team integration and building diverse marketing teams in higher ed.