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5 Major Characteristics of Generation Z for Education Marketers

5 Major Characteristics of Generation Z for Education Marketers

by Bart Caylor | Feb 4, 2019 | Blog, content marketing, Enrollment, Featured, Generation Z, Strategies

Each generational shift sends massive shockwaves through the world of education marketing. Generation Z is already making its mark in education marketing. Is your marketing reaching them effectively? Here is my take on how education marketers like you can leverage...
10 Ways to Improve Your Marketing to Prospective College Students

10 Ways to Improve Your Marketing to Prospective College Students

by Bart Caylor | Sep 22, 2015 | Blog, Featured, Future of Higher Ed, Generation Z, Higher Ed Marketing, Ideas

Are You Effective in Marketing to Prospective College Students? With four kids, two of which are current teens, I am amazed with how “irrelevant” I can be…and so quickly. My kids are members of Generation Z, not Millennials: they have no recollection of a land-line...
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Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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@JaimeHuntIMC: Excited to be one of the first guests on The Higher Ed Marketer podcast with @bartcaylor! Sign up for a notification of the launch and hear a preview. #MarketingTwitter #highered https://t.co/EzdkAczDla



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Have You Heard? – https://t.co/CWPLIUq83S



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The future of #highered marketing lies partly in #VR and #AR. From campus tours, to sporting events, to new construction, you can transport your prospects into an immersive experience. https://t.co/B9Fw01N9Bc


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