by Bart Caylor | Dec 9, 2019 | content marketing, Marketing Trends, Marketing Budgets, Blog, Featured, Ideas
Every year, I love trying out new technologies and tools for enrollment marketers. But they’re not all made equally. So today, I give you the best in my 2019 Holiday Wish List! One of my favorite things about being a marketer in the education space is the incredible...
by Bart Caylor | Jul 13, 2016 | Higher Ed Marketing, Ideas, Future of Higher Ed, Blog, Featured
Like most innovations that come from the Cupertino wizards, the whole world of tech has been buzzing about iBeacons ever since Apple first mentioned them in their 2013 WWDC conference. iBeacons are basically small transmitters that use low energy Bluetooth technology...
by Bart Caylor | Feb 8, 2016 | School Websites, social media, Ideas, Future of Higher Ed, Generation Z, content marketing, Blog, Featured, Higher Ed Marketing
Education Marketing Trends to Watch in 2016. Part 2: Video Content Marketing Trends In last week’s post, I started the series “Education Marketing Trends to Watch in 2016” by establishing my history as predictor and providing an outline of how...
by Bart Caylor | Mar 26, 2015 | Blog, Featured, Higher Ed Marketing
More Powerful Than a Locomotive At Caylor Solutions, we continue to advocate the use of rich media as part of your education website. Rich media includes video, photography, quotes, statistics, audio, and other rich media options to provide depth. One of our...
by Bart Caylor | Mar 9, 2015 | Blog, Featured, Higher Ed Marketing
Rich Media Fuels Engagement At Caylor Solutions, we’ve long been preaching that using rich media is an important way to engage everyone who comes to your higher education website. Whether your visitor is a prospective student or an alum, using a variety of...
