higher ed websites Archives - Caylor Solutions

How Colleges Can Use Geotargeting to Improve Website Performance

by Bart Caylor | Mar 9, 2020 | Blog, content marketing, Featured, Inbound Marketing, Marketing Strategies

Guest post by Michael Oguine and Kyle Pucko. Kyle is Co-Founder of GeoFli – a geotargeting software company launched in 2015 in beautiful Missoula, Montana. Each year, millions of prospective college students around the world scour the Internet in hopes of...

4 Fresh Content Traits that Can Improve Your School Website

by Bart Caylor | Aug 5, 2019 | Blog, Featured, School Websites, Websites

Irresistible content is the cornerstone of any inbound education marketing strategy. Here’s how to know what to write for your school website, whether you’re a college, university, or independent school. As an education marketing agency, we advise schools...

Does Your Website Need an Overhaul?

by Bart Caylor | Aug 13, 2018 | Blog, Featured, School Websites

Keeping your college or university website content dynamic and fresh is a big part of maintaining incoming traffic looking for answers concerning their higher education needs. But every now and then, you’ve got to consider the overall condition of your website...

15 Symptoms of a Sick Education Website [Part 2]

by Bart Caylor | Jul 16, 2018 | Blog, content marketing, Featured, School Websites, Websites

Your education website is the heart of your digital marketing strategy. Is it suffering from any of the 15 symptoms of a poorly performing website? If it is, I highly recommend that you correct the performance issues you see in your education website as soon as...

15 Symptoms of a Sick Education Website [Part 1]

by Bart Caylor | Jul 9, 2018 | Blog, Featured, School Websites, Websites

How do you know when you need to revamp your education website? Here are 15 symptoms of a poorly performing education website. Your education website should be the heart of your digital marketing strategy. It’s your digital storefront where you want the traffic...