social media Archives | Caylor Solutions

A Simple Guide to Social Media Analytics for Enrollment Marketing

by Bart Caylor | Aug 3, 2020 | Blog, Featured, social media, Strategies

So you’re an enrollment marketer who wants to get more out of your school’s social media marketing, but you’re no social media analytics guru? That’s okay. I’ve written on the topic of social media analytics in the past, but for this post I’ll get a little more in...

How to Grow Your Email List with YouTube

by Bart Caylor | Mar 2, 2020 | Blog, Featured, Marketing Strategies, social media

If you’re investing in video marketing content (which you should!), you need a strategy to convert viewers into email subscribers. As you’ll see, there are several things you can do to grow your email list with YouTube. Video marketing is a powerful way to woo...

Content Curation: 13 Valuable Facts You Need to Know

by Bart Caylor | Jul 8, 2019 | Blog, content marketing, Featured, Marketing Strategies, Strategies

How do the best education marketers out there keep pumping out quality social media posts every single day? Here are 13 valuable facts you need to know about the art of content curation. The surest way to build brand awareness and stay top of mind is to continually...

10 Useful Tips for Higher Education Social Media

by Bart Caylor | Apr 15, 2019 | Blog, Featured, social media

Social media marketing is an absolute must to establish your education brand’s authority and authenticity. Here are some helpful tips to ramp up your higher education social media strategy. Being successful at higher education social media requires more thought and...

Where Your Audience Is Hanging Out on Social Media

by Bart Caylor | Sep 24, 2018 | Blog, Featured, social media

If your marketing messages aren’t reaching people, they aren’t working. Here’s how to ensure your messages on social media are getting where the people are. In vast areas with little rainfall, like much of Africa, it’s amazing what happens when you put a little water...