influencer marketing Archives | Caylor Solutions

How to Kick Off Your Influencer Marketing Strategy for Higher Education

How to Kick Off Your Influencer Marketing Strategy for Higher Education

by Bart Caylor | Sep 7, 2020 | Blog, Featured, Marketing Strategies

They say there’s nothing more powerful than word of mouth to drive sales, and enrollment is no different. Harnessing that power is what an influencer marketing strategy is all about. Without one, you’re missing out on a huge opportunity. The results of a 2018 survey...

Cameo: The New Influencer Marketing

Cameo: The New Influencer Marketing

by Bart Caylor | May 18, 2020 | Blog, content marketing, Featured, Higher Ed Marketing, Marketing Strategies

Influencer marketing has gotten an upgrade! Cameo is an innovative tool you should consider using in your education marketing strategy. The history goes way back. Marketers have long used celebrities and stars to market products. But influencer marketing is a...

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