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How to Kick Off Your Influencer Marketing Strategy for Higher Education

How to Kick Off Your Influencer Marketing Strategy for Higher Education

by Bart Caylor | Sep 7, 2020 | Blog, Featured, Marketing Strategies

They say there’s nothing more powerful than word of mouth to drive sales, and enrollment is no different. Harnessing that power is what an influencer marketing strategy is all about. Without one, you’re missing out on a huge opportunity. The results of a 2018 survey...
Cameo: The New Influencer Marketing

Cameo: The New Influencer Marketing

by Bart Caylor | May 18, 2020 | Blog, content marketing, Featured, Higher Ed Marketing, Marketing Strategies

Influencer marketing has gotten an upgrade! Cameo is an innovative tool you should consider using in your education marketing strategy. The history goes way back. Marketers have long used celebrities and stars to market products.  But influencer marketing is a...

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ABOUT US

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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Few schools have as creative an enrollment marketing strategy as Butler University. Check out how Blue, Butler’s very own 65-pound Bulldog, is helping them boost enrollment year over year in my convers… @kristilafree https://t.co/qGGPXKzwCs #hesm #higheredmarketing #ismarketing https://t.co/7KKrsts37f


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5 hours ago

When you’re not a large public university, you have to set yourself apart from the rest of the field. On this episode of Higher Ed Marketer, we talk with Ayana Hernandez of North Carolina Central University on how to use… https://t.co/uhTHjPMW1Z #casesmc #HEmkting #emchat #hesm https://t.co/ckZj5C2iyH


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9 hours ago

You have amazing amounts of expertise on your campuses. Use that in the way of educational #videos to continue communicating with your prospective #students and their families. Learn more about how educational videos can help. https://t.co/7YqTECBoaA


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11 hours ago

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