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How to Kick Off Your Influencer Marketing Strategy for Higher Education

How to Kick Off Your Influencer Marketing Strategy for Higher Education

by Bart Caylor | Sep 7, 2020 | Blog, Featured, Marketing Strategies

They say there’s nothing more powerful than word of mouth to drive sales, and enrollment is no different. Harnessing that power is what an influencer marketing strategy is all about. Without one, you’re missing out on a huge opportunity. The results of a 2018 survey...
Cameo: The New Influencer Marketing

Cameo: The New Influencer Marketing

by Bart Caylor | May 18, 2020 | Blog, content marketing, Featured, Higher Ed Marketing, Marketing Strategies

Influencer marketing has gotten an upgrade! Cameo is an innovative tool you should consider using in your education marketing strategy. The history goes way back. Marketers have long used celebrities and stars to market products.  But influencer marketing is a...

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ABOUT US

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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What’s new about direct mail in enrollment marketing? Its appeal among young people today. Learn why it works for Gen Z and beyond. https://t.co/znh2CVWJSr #hesm #higheredmarketing #ismarketing https://t.co/66JLngKl6X


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2 hours ago

If your college’s small marketing budget is getting you down, try these five tips to make your budget smarter, not bigger. https://t.co/G5UIvK2gjV #casesmc #HEmkting #emchat #hesm https://t.co/zL2VgJBump


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5 hours ago

If you’re wondering why your #university needs a business #Pinterest account, check out this article from @neilpatel. He discusses why a business account on Pinterest is better than a personal account and how to use it most efficiently. https://t.co/wVwaNdVJvr https://t.co/c44gMPXoLs


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