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How to Kick Off Your Influencer Marketing Strategy for Higher Education

How to Kick Off Your Influencer Marketing Strategy for Higher Education

by Bart Caylor | Sep 7, 2020 | Blog, Featured, Marketing Strategies

They say there’s nothing more powerful than word of mouth to drive sales, and enrollment is no different. Harnessing that power is what an influencer marketing strategy is all about. Without one, you’re missing out on a huge opportunity. The results of a 2018 survey...
Cameo: The New Influencer Marketing

Cameo: The New Influencer Marketing

by Bart Caylor | May 18, 2020 | Blog, content marketing, Featured, Higher Ed Marketing, Marketing Strategies

Influencer marketing has gotten an upgrade! Cameo is an innovative tool you should consider using in your education marketing strategy. The history goes way back. Marketers have long used celebrities and stars to market products.  But influencer marketing is a...

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ABOUT US

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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@REthanBraden: It’s easy for your marketing team to become a group of creative project “order-takers” rather than the driving marketing force of your institute. Here’s how to turn it around. Thx, ⁦@bartcaylor⁩, for the ⁦@LifeAtPurdue⁩ mentions. https://t.co/6hIlBR8b4a



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6 hours ago

Finding students with the right mission-fit for your graduate or postgrad program can be enormously difficult. Discover practical insights for successful marketing to grad students in our conversatio… @AsburySeminary https://t.co/9v84VIOKqg #hesm #higheredmarketing #ismarketing https://t.co/2nQdreb8Ak


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2 days ago

Does your college, university, or private school have it’s own mobile app? It should! You might be skeptical, as I was. But listen in to what Jaime Giblett of @DigistormEd has to say: https://t.co/LiQzh3Wbqm #casesmc #HEmkting #emchat #hesm https://t.co/d067ZDfveb


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3 days ago

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