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Will Gutenberg Hurt SEO for Education Marketers?

Will Gutenberg Hurt SEO for Education Marketers?

by Bart Caylor | Sep 17, 2018 | Blog, Featured, School Websites

Last week we talked about the big news around WordPress’s 5.0 and the new Gutenberg editor. So how is this going to help or hurt your SEO efforts? One of the first concerns education marketers will have over the changes coming in WordPress 5.0 and the new Gutenberg...
Gutenberg: New Editor for WordPress [Walkthrough]

Gutenberg: New Editor for WordPress [Walkthrough]

by Bart Caylor | Sep 10, 2018 | Blog, Featured, School Websites

There’s a big change coming to WordPress — Gutenberg. Let’s dive into what you need to know right now about this innovative approach to the CMS we’ve come to depend on and love. WordPress is by far the most popular website platform in the commercial market. According...
15 Symptoms of a Sick Education Website [Part 1]

15 Symptoms of a Sick Education Website [Part 1]

by Bart Caylor | Jul 9, 2018 | Blog, Featured, School Websites, Websites

How do you know when you need to revamp your education website? Here are 15 symptoms of a poorly performing education website. Your education website should be the heart of your digital marketing strategy. It’s your digital storefront where you want the traffic...
10 Common Topics We’ve Seen In Hundreds Of Website Audits

10 Common Topics We’ve Seen In Hundreds Of Website Audits

by Bart Caylor | Apr 30, 2018 | Enrollment, Marketing Strategies, School Websites, Uncategorized, Websites

Today’s post is guest written by Angelo Otterbein, Chief Innovation Officer at Finalsite. Angelo graduated valedictorian from St. Paul’s School in Baltimore, MD and from Princeton University. Despite getting his degree in creative writing and English Literature,...
15 Landing Page Performance Killers Afflicting Education Marketers

15 Landing Page Performance Killers Afflicting Education Marketers

by Bart Caylor | Dec 18, 2017 | Blog, content marketing, Featured, Inbound Marketing, Websites

Are your landing pages performing well in your education inbound marketing? If not, these landing page performance killers may be afflicting you. Let’s talk quickly about why landing pages are so significant. The first thing you need to know… Without high-performance...
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ABOUT US

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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Effective higher education marketing requires a savvy social media presence. Here’s why LinkedIn Marketing Solutions is worth a hard look. https://t.co/qdHwIJoS9C #hesm #higheredmarketing #ismarketing https://t.co/CW7emqyOmn


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7 hours ago

🔥 Hot off the press: “LinkedIn for Recruitment? … [EDU Marketing Minute]” https://t.co/TLY9k1dAvQ (via @revue)



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9 hours ago

#EmailMarketing still works. So, how do you best procure valid email addresses for prospective students, alumni and friends? Here are five of the best places to look from @DigistormEd. #highered https://t.co/tSyFd4XKVH https://t.co/HY15NrbgzR


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