by Bart Caylor | Apr 12, 2021 | Marketing Strategies, content marketing, Blog, Featured
Giving away your academic expertise might be one of the best ways to cultivate prospective students into current, paying students. Here’s how to leverage educational videos for higher ed marketing! The rise of educational videos allows basically anyone, anywhere to be...
by Bart Caylor | Apr 5, 2021 | Marketing Strategies, content marketing, Blog, Featured
With over a year of living under the threat of COVID-19, video consumption among Gen Z prospective students has only increased. Take advantage of these higher ed video marketing strategy ideas to ride the wave of education marketing’s future! We all know that video...
by Bart Caylor | Mar 2, 2020 | Featured, Blog, Marketing Strategies, social media
If you’re investing in video marketing content (which you should!), you need a strategy to convert viewers into email subscribers. As you’ll see, there are several things you can do to grow your email list with YouTube. Video marketing is a powerful way to woo...
by Bart Caylor | Oct 7, 2019 | Blog, content marketing, Inbound Marketing, Featured, Higher Ed Marketing
Are you in a rut with your video marketing? Looking for some new ideas on what you can do to stand out visually? Check out these education marketing videos for the inspiration you need. Video marketing is a powerful tool to attract new prospective students into...
by Bart Caylor | Jan 7, 2019 | Marketing Budgets, Blog, Featured, Marketing Trends
Today’s technology makes quality video more available than ever to education marketers… without breaking the bank. Here are some affordable and creative ways to use video in your marketing. Video Blog Transcript Amy: Welcome to another Caylor Solutions...