by Bart Caylor | Apr 28, 2022 | Podcast, Generation Z, Higher Ed Marketing, Featured, Marketing Strategies
In higher ed marketing, you’ve got to stay current with the latest sensibilities of upcoming students. It used to be all the attention was given to understanding and crafting messaging for Millennials. Now, Millennials are starting to take the reins of the modern...
by Bart Caylor | Sep 20, 2021 | Marketing Strategies, Print Media, Higher Ed Marketing, Featured, Blog, Marketing Campaigns, Marketing Trends, Inbound Marketing
Since direct mail has been around since the dark ages, I wouldn’t blame you if you weren’t super excited about it these days. Digital marketing tools tend to be front and center in strategic planning for good reason. They’re agile, trackable, and target prospects...