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Why Education Marketers Should Help Write Case Statements

Why Education Marketers Should Help Write Case Statements

by Bart Caylor | Mar 16, 2020 | Advancement, Blog, Featured, Fundraising Advancement, Higher Ed Marketing

Case statements are largely thought of as a fundraising tool, but marketing should be involved in writing them. Here’s why your marketing department should assist in this all-important task. Unfortunately, case statements are rarely spoken of outside the context of an...

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Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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“Instead of gating your content with a form that digitally separates potential students from your content, a ‘conversational gate’ sits alongside a prospective student as he or she consumes your content.” Read more about #gating via @TeamEnrollify. https://t.co/sVk8mwesVr https://t.co/utOHFCqRza


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I recently blogged about the usefulness of #TikTok in #highereducation marketing. @neilpatel adds another eight tactics for the platform. https://t.co/9o446VH6TU https://t.co/ITxdU14Q5u


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