Quick: Set Up a Meeting to Discuss These Social Media Strategy Questions Every organization has a need to ponder and think as a group. Brainstorming and processing information together as a team often provides insights that individuals may not be able to generate on...
Your Time is Too Valuable to Spend All Day on Social Media! Social media is great. It is one of the most effective marketing tools available today. But just because something is useful, doesn’t mean it deserves all your time. I have always been fond of saving...
What You Need To Know Before You Start PPC A pay per click campaign, or PPC advertising, is an effective tactic to consider for your marketing. With growth continuing and impressive statistics, PPC is a viable option to drive leads and sales. The granular nature of...
Are You Effective in Marketing to Prospective College Students? With four kids, two of which are current teens, I am amazed with how “irrelevant” I can be…and so quickly. My kids are members of Generation Z, not Millennials: they have no recollection of a land-line...
9 Secrets of an A+ School Website Design Now that school is in full swing, students are eager to get the grades. I enjoy reading Richard Benson’s series of humor books. His books present the “very best totally wrong answers” collected from actual...