SEO Strategies in the Age of AI
Are the current SEO strategies still relevant today in the age of AI? Or, do we need to completely overhaul our approach to SEO? A while back, I wrote a post that mapped out the rationale behind my SEO strategies. This philosophy, if you will, is simple yet it has...
Finding Unique Identifiers: Marketing Small Colleges
Marketing small colleges with little to no marketing resources can seem an impossible task. But there are ways to success! Discover more in my podcast conversation with Dan Sanchez. Over the years, I’ve had the privilege of working with hundreds of small schools. Many...
Signs You Need an Enrollment Marketing Strategy Overhaul
How do you know if your enrollment marketing strategy is working or if you need a strategy overhaul? Here are the signs you need to watch for. Your enrollment marketing strategy is where everything begins. Or, at least, it should be. The enrollment marketing...
Zoom: The Untapped Education Marketing Tool
Online video meetings can be an incredible tool to improve your enrollment process. Learn how you can leverage the power of Zoom video meetings to bring more students to your school. DISCLAIMER: I do NOT get any money or other kind of benefit from writing this...
