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Education Focus

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital executions. Learn about how we leverage our expertise for your marketing goals.

We Are Different

We are a different kind of agency. With a network of high-end professionals who have worked together on turn-key websites to complex printed collateral, Caylor Solutions puts together specialized teams to create custom answers to your marketing challenges. Learn more about our virtual philosophy and style.

Results Focused

While our work has garnered acclaim such as the CASE Circle of Excellence, Webby Awards, and mentioned in publications such as the Chronicle and U.S. News & World Report, we measure our success project-by-project on the results our work provided for our client's success. From our first conversation, we are focused on delivering quality work that will affect your organization's goals. Take a look at some of our education case studies.

From the Blog

alumni newsletters

6 Stories Your Alumni Newsletters Should be Telling

Your alumni newsletters are one of the most powerful marketing tools available to you. So make sure they say what they need to say to increase your open and click through rates.
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digital marketing

The 5 Irreplaceable Pillars of Alumni Digital Marketing

Alumni marketing is presented with significant and unique challenges that digital marketing is well equipped to solve. But you must have these five pillars in place to make it work.
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Questions: The Key to Increasing Traffic to Your Higher Ed Website

Questions are a critical component of higher education content marketing. To increase traffic to your higher ed website, you've got to understand how questions make your content marketing work.
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fundraising appeal

Higher Ed Fundraising Appeal Letter Checklist

As you work on your fundraising appeal letter, refer to this helpful checklist to make sure your letter hits the mark.
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year-end fundraising

Optimizing Your Higher Ed Website for Year End Fundraising: Part 2

Your development department colleagues need your help to be successful during their year-end campaigns. Here’s how to optimize your college or university’s website for year-end fundraising.
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You Don’t Need a Tagline. You Need a Brand.

Today’s post is guest written by Rob Norman. Rob has 25 years of independent school marketing experience as principal of Turnaround Marketing Communications, a branding and marketing firm specializing in independent schools. Rob shares his experience on InspirED School Marketers...
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year-end fundraising

Optimizing Your Higher Ed Website for Year-End Fundraising: Part 1

The end of the year is right around the corner — a big season for both fundraising and enrollment. As the higher ed marketer, you must prioritize and accommodate the website change requests these two vital teams are bound to make of you.
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The Benefits of Outsourcing for Marketing and Communications

Today’s post is guest written by Liza Fisher Norman. Liza is “Master Electrician” of InspirED School Marketers, a free, online professional development resource and community for PK-12 private school marketing and communications administrators in the US and abroad....
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“We had an amazing team working together this year and that includes you and all your work on our web site. With 11% increase in our traditional freshman enrollment representing over 17 states, we are thrilled! Thank you!”

Luann Brames, Director of Freshmen Admission, Marian University

Case Studies

ABHE Website & Consulting

Association for Biblical Higher Education website and digital strategy.

Franklin College Website

Enrollment-driven site based upon brand study findings.

Sterling College Website

Enrollment Driven Website Solution for Small College

NACCAP Website

Multiple sites and integrations to address processes and management issues.

Independent Colleges of Indiana Website

Redevelopment of the Independent Colleges of Indiana's website and digital presence.

Lumina Foundation for Education

Over ten years partnership with the Lumina Foundation in digital, strategic, brand, and print deliverables.

Marian University Website

Record 11% enrollment growth from a strategically redesigned website.

OnWord Alumni Magazine

Alumni magazine redesign and template production.

Huntington University Analytics

Strategic review and audit of current websites to reveal navigation issues and patterns of users finding next steps