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Education Focus

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital executions. Learn about how we leverage our expertise for your marketing goals.

We Are Different

We are a different kind of agency. With a network of high-end professionals who have worked together on turn-key websites to complex printed collateral, Caylor Solutions puts together specialized teams to create custom answers to your marketing challenges. Learn more about our virtual philosophy and style.

Results Focused

While our work has garnered acclaim such as the CASE Circle of Excellence, Webby Awards, and mentioned in publications such as the Chronicle and U.S. News & World Report, we measure our success project-by-project on the results our work provided for our client's success. From our first conversation, we are focused on delivering quality work that will affect your organization's goals. Take a look at some of our education case studies.

From the Blog

5 Ways to Stretch Your Enrollment Marketing Budget

Photo courtesy of JeepersMedia(CC Attribution) The Cost of Enrollment Marketing In a recent published NACCAP benchmarking report on enrollment marketing, the average member school spent just over $2,800 to recruit each student in their traditional incoming class. This number...
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The MacGyver Approach to Marketing Strategies for Higher Education

I have been reliving the 80′s with my kids. They have discovered the Netflix cache of MacGyver episodes and find them fascinating (keep in mind, these are the same boys who have watched every episode of Mythbusters). While you might not be rocking the mullet, chances are...
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4 Ideas for Using Storytelling in Higher Education Marketing

What is Storytelling in Higher Education Marketing? We recently posted a video from “The Beard” explaining storytelling web design. This post generated a conversation on the Higher Education Public Relations & Marketing Group. The response was that the video was...
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How to Start Using Youtube for Higher Education Marketing

  According to a recent study by The Intelligence Group featured on emarketer.com, teenagers frequent YouTube 14% more than Facebook.  on teen use of YouTube higher education marketing. That is nearly double the frequency of Itunes, Instagram, and Twitter. Teen viewership is...
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Overheard

“We had an amazing team working together this year and that includes you and all your work on our web site. With 11% increase in our traditional freshman enrollment representing over 17 states, we are thrilled! Thank you!”

Luann Brames, Director of Freshmen Admission, Marian University

Case Studies

Franklin College Website

Enrollment-driven site based upon brand study findings.

Sterling College Website

Enrollment Driven Website Solution for Small College

NACCAP Website

Multiple sites and integrations to address processes and management issues.

Independent Colleges of Indiana Website

Redevelopment of the Independent Colleges of Indiana's website and digital presence.

Lumina Foundation for Education

Over ten years partnership with the Lumina Foundation in digital, strategic, brand, and print deliverables.

Marian University Website

Record 11% enrollment growth from a strategically redesigned website.

OnWord Alumni Magazine

Alumni magazine redesign and template production.

Huntington University Analytics

Strategic review and audit of current websites to reveal navigation issues and patterns of users finding next steps

Anderson University Website

Nearly 15 years of partnership and digital marketing with impact.