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Education Focus

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital executions. Learn about how we leverage our expertise for your marketing goals.

We Are Different

We are a different kind of agency. With a network of high-end professionals who have worked together on turn-key websites to complex printed collateral, Caylor Solutions puts together specialized teams to create custom answers to your marketing challenges. Learn more about our virtual philosophy and style.

Results Focused

While our work has garnered acclaim such as the CASE Circle of Excellence, Webby Awards, and mentioned in publications such as the Chronicle and U.S. News & World Report, we measure our success project-by-project on the results our work provided for our client's success. From our first conversation, we are focused on delivering quality work that will affect your organization's goals. Take a look at some of our education case studies.

From the Blog

If Parents are Shopping for a School, Make Faculty a Key Feature

Today’s parents search for a school like they search for a car. They go online to learn about its features and accumulate quantitative measures to put in a list of pros and cons. They read reviews and ask their friends' and family's opinions. They compare prices, and they pay a...
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website performance

3 Higher Education Website Performance Killers

Feel like your higher education website isn’t performing like it should be, but can’t put your finger on the cause? Here are three of the most common reasons higher ed websites fail.
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alumni blog

7 Ninja Hacks for Your Alumni Blog

Keeping your alumni blog up-to-date is a building block of your alumni marketing strategy. So leverage these 7 ninja hacks to make your alumni blog a big success.
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alumni newsletters

6 Stories Your Alumni Newsletters Should be Telling

Your alumni newsletters are one of the most powerful marketing tools available to you. So make sure they say what they need to say to increase your open and click through rates.
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digital marketing

The 5 Irreplaceable Pillars of Alumni Digital Marketing

Alumni marketing is presented with significant and unique challenges that digital marketing is well equipped to solve. But you must have these five pillars in place to make it work.
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traffic

Questions: The Key to Increasing Traffic to Your Higher Ed Website

Questions are a critical component of higher education content marketing. To increase traffic to your higher ed website, you've got to understand how questions make your content marketing work.
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fundraising appeal

Higher Ed Fundraising Appeal Letter Checklist

As you work on your fundraising appeal letter, refer to this helpful checklist to make sure your letter hits the mark.
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year-end fundraising

Optimizing Your Higher Ed Website for Year End Fundraising: Part 2

Your development department colleagues need your help to be successful during their year-end campaigns. Here’s how to optimize your college or university’s website for year-end fundraising.
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Overheard

“We had an amazing team working together this year and that includes you and all your work on our web site. With 11% increase in our traditional freshman enrollment representing over 17 states, we are thrilled! Thank you!”

Luann Brames, Director of Freshmen Admission, Marian University

Case Studies

ABHE Website & Consulting

Association for Biblical Higher Education website and digital strategy.

Franklin College Website

Enrollment-driven site based upon brand study findings.

Sterling College Website

Enrollment Driven Website Solution for Small College

NACCAP Website

Multiple sites and integrations to address processes and management issues.

Independent Colleges of Indiana Website

Redevelopment of the Independent Colleges of Indiana's website and digital presence.

Lumina Foundation for Education

Over ten years partnership with the Lumina Foundation in digital, strategic, brand, and print deliverables.

Marian University Website

Record 11% enrollment growth from a strategically redesigned website.

OnWord Alumni Magazine

Alumni magazine redesign and template production.

Huntington University Analytics

Strategic review and audit of current websites to reveal navigation issues and patterns of users finding next steps
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