![How to Publish a Free Virtual Campus Tour via Google Maps [Education Marketing Hack]](https://i2.wp.com/www.caylor-solutions.com/wp-content/uploads/2018/10/Phone_AdobeStock_109035442_2000x1333.jpg?resize=1080%2C675&ssl=1)
How to Publish a Free Virtual Campus Tour via Google Maps [Education Marketing Hack]
Too often, the name of the game for education marketers is “do more with less.” In the spirit of helping you do just that, I’m going to show you how to create a virtual campus tour of your school with a free tool: Google Maps. As we’ve discussed before, one of your...
5 Strategic Questions Every Higher Ed Marketer Should Ask Before Investing in Pay-Per-Click
Pay-per-click ads do work… when done right and for the right strategic reasons. Here are 5 questions every higher education marketer should ask themselves to determine if they’re ready to jump into search engine marketing. There are typically two responses...
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