Improving your student recruitment processes doesn’t mean cramming even more tasks into your day. In fact, all too often the admissions process can get stuck in an endless loop of application deadlines, essays, and transcripts. But higher ed marketers can jump off...
The greatest challenge any admissions professional faces is to make a meaningful connection with prospective students. With a sea of competing messages pouring into their inbox – from other higher ed institutions and everyone else – video email may be your...
Each generational shift sends massive shockwaves through the world of education marketing. Generation Z is already making its mark in education marketing. Is your marketing reaching them effectively? Here is my take on how education marketers like you can leverage...
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