by Bart Caylor | May 3, 2021 | Strategies, Higher Ed Marketing, Featured, Blog
It’s been well over a year since the novel coronavirus that causes COVID-19 crash landed in our lives. Now, with vaccine dissemination on the rise, enrollment marketers are beginning to consider the post-pandemic future. One way to look at things is that we’re heading...
by Bart Caylor | Mar 11, 2021 | Featured, Podcast, Blog
Recently on the Higher Ed Marketer podcast, I had the privilege of interviewing Jaime Hunt, Miami University’s (Ohio) vice president and chief marketing and communications officer. Along with my co-host, Troy Singer of ThinkPatended, we spoke with Jaime about what is...
by Bart Caylor | Jan 11, 2021 | Marketing Strategies, Higher Ed Marketing, Featured, Blog, Marketing Campaigns
COVID-19 messaging may now be a permanent fixture of enrollment marketing. But there are ways to leverage this to help your students and your educational institution. Most of the time, locking in your messaging strategy doesn’t cause massive stress. But COVID-19...