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6 Tips for Marketing Higher Ed to Generation Alpha

6 Tips for Marketing Higher Ed to Generation Alpha

by Bart Caylor | Jul 19, 2021 | Blog, Featured, Generation Z, Higher Ed Marketing, Marketing Strategies, Marketing Trends

Understanding generational characteristics is key to successful messaging. Enrollment marketers are focusing attention on Gen Z now, but Generation Alpha is coming sooner than you think. In this blog and with clients, we often talk about creating personas. This is a...

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Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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It seems everywhere I look today, I am finding articles about #videomarketing. A one-size-fits-all approach to video marketing often misses the mark. A new revolution is coming – personalized video marketing. @CMIContent #highered #highereducation https://t.co/OjuFs5WKAJ https://t.co/9Lf8mM3PYr


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4 hours ago

Going test-optional in your admissions process could be a risky move. Read about my conversation with HBU’s James Steen: https://t.co/v4bL6jadAF #casesmc #HEmkting #emchat #hesm https://t.co/tWIOO7t2v9


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10 hours ago

@neilpatel states that video content is shared 1,200% more than text and image posts combined. How do you get started on a successful video campaign? Take a look. #videomarketing #highered #higheredmarketing #contentmarketing https://t.co/aO9GH036Ba https://t.co/UAnJMFByCf


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11 hours ago

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