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The Best Way to Start Your 2019 Marketing Plan

The Best Way to Start Your 2019 Marketing Plan

by Bart Caylor | Nov 12, 2018 | Blog, Featured, Marketing Strategies

With the new year around the corner, many are starting to craft their 2019 marketing plan. Wondering where to begin? Start by looking back. Maybe you’ve got your new budget all set and approved. Perhaps you’re a go-getter who likes to get a head start on...
What is the End Goal of Your Higher Education Marketing Plan?

What is the End Goal of Your Higher Education Marketing Plan?

by Bart Caylor | Aug 6, 2018 | Blog, Featured, Higher Ed Marketing, Ideas

Image by Stepan Popov via Adobe Stock Have You Considered the Life-Cycle of Your Prospect? Over my career of working with various Fortune 500 companies, non-profits, and schools, I can attest to the unique challenges of education marketing. Very few other “businesses”...

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Fill out the following form to get instant access to our ebook, WRITING FOR THE WEB: 7 SECRETS TO CONTENT MARKETING SUCCESS FOR EDUCATION MARKETERS

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Bart Caylor

Recent Posts

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  • Creating an Adaptable Brand Promise in the Age of Social Media
  • 6 Signs Your School Needs to Outsource Digital Marketing Services

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ABOUT US

Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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Few schools have as creative an enrollment marketing strategy as Butler University. Check out how Blue, Butler’s very own 65-pound Bulldog, is helping them boost enrollment year over year in my convers… @kristilafree https://t.co/qGGPXKzwCs #hesm #higheredmarketing #ismarketing https://t.co/gUHR5LO6Fg


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1 day ago

A 9% increase in enrollment applications is good anytime, but Miami University’s marketing team did it while reopening during the pandemic under @JaimeHuntIMC. Find out how in today’s article! https://t.co/ZpKTwxxNt3 #hesm #higheredmarketing #ismarketing https://t.co/qOmBFbzfv3


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2 days ago

Today your education brand has to shine through on so many platforms, mediums, and to different audiences. Check out our conversation with DePauw University’s Deedie Dowdle, and how they created an adaptable brand promise: https://t.co/8sGos6XJ6n #casesmc #HEmkting #emchat #hesm https://t.co/23nTV0jXEf


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2 days ago

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