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The Four Pillars to Successful Alumni Marketing

The Four Pillars to Successful Alumni Marketing

by Bart Caylor | Sep 7, 2016 | Featured, Higher Ed Marketing

Of all the audiences you communicate to as a higher education marketer, alumni are among the most rewarding and satisfying segment. If you market well to your alumni, they’ll return the favor and take care of the alma mater. The reasons you should market specifically...
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Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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Take a look at this week’s Content Roundup – the best higher education marketing content from around the Web and from the team at Caylor Solutions. https://t.co/KjNg36pUkn https://t.co/S1BbRM2MJs


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23 hours ago

The world is changing. It’s getting harder for families to send their students to college. Do you know how to show them that your school is worth the effort? Learn how in this conversation with Phil Cook: https://t.co/S67mc551sZ #hesm #higheredmarketing #ismarketing https://t.co/yFmHbvxJl5


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1 day ago

Some valid points on what things we might be saying or even reading that are just poor #contentmarketing tips. From saying “the world is 100% digital now,” to saying “virtual events are over,” there are just things we should be cautious about. https://t.co/86uyEZbLrf https://t.co/kwKsL8jKII


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