Education marketers have a massive advantage when it comes to the enrollment communications flow. Here I want to show you how to leverage this unique opportunity. Every independent school, college, and university has an enrollment communications flow. It’s simply the...
You could see your admissions communications flow as just a necessary cog in the wheel of college or university administrative life. But let me show you how it’s really a cleverly disguised opportunity to make lifelong friends, and supporters out of alumni and...
No one likes paperwork, but documents such as the student RFI, college application, and acceptance letters make the enrollment process work. But if you look at them as opportunities to do more than gather information, the possibilities to market through your...
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