Wait… Can I Take That Back? We all probably have photos in the family album, whether digital or print, that we wish had never been taken and we hope never see the light of day. If it’s a print photo, it’s nothing that a match won’t take care...
Are You Using Print and Digital Together in your Higher Ed Marketing? Ranker.com lists the best duos of all time on their website. In the top five include some of the favorites from my childhood: Tom & Jerry, Batman & Robin and Hans Solo & Chewbacca. It...
Rich Media Fuels Engagement At Caylor Solutions, we’ve long been preaching that using rich media is an important way to engage everyone who comes to your higher education website. Whether your visitor is a prospective student or an alum, using a variety of...
Education Website Design Is All About Focus A school’s website cannot be all things to all people. For years, you have fought the battle of everyone on campus wanting their space on the home page. But, when it comes down to it, how often are decisions to apply or...
Recently, LinkedIn announced that they were adding a university ranking system. LinkedIn analyzes millions of alumni profiles across different careers, then uses those results to measure the outcomes of colleges and universities around the world. Here is the example...
Twitter for Education: Best Practices Getting Social with Social Media The overall goal, regardless of social media channel, is to engage and provide information to your audience. That information needs to be more than just your information and content; it needs to be...