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Using IP Targeting for Education Marketing

Using IP Targeting for Education Marketing

by Bart Caylor | Nov 4, 2019 | Blog, Featured, Marketing Strategies

What if you could get your digital ads in front of prospective students even without an email address? Find out how with IP targeting! Traditionally, getting your messaging in front of the right audience has always been tricky. Old school marketing such as billboards...

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Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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@HubSpot does a nice job outlining the differences between organic and paid #marketing while making recommendations and giving examples of how to use each. I recommend having a mix of organic and paid marketing efforts. #highered #higheredmarketing https://t.co/LHMus7VhCy https://t.co/YEJOQF9EbF


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1 day ago

What’s new about direct mail in enrollment marketing? Its appeal among young people today. Learn why it works for Gen Z and beyond. https://t.co/znh2CWekJZ #hesm #higheredmarketing #ismarketing https://t.co/vWRcp4re03


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1 day ago

#Instagram reels #ads have pros and cons. Reels can be up to 30-seconds long and only be created on desktop. However, reels are front and center on user feeds. Here’s how to get started using #reelsads on Instagram from @SMExaminer. #highered https://t.co/HFyCRTM6qn https://t.co/F5Ehygc6fB


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