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Using IP Targeting for Education Marketing

Using IP Targeting for Education Marketing

by Bart Caylor | Nov 4, 2019 | Blog, Featured, Marketing Strategies

What if you could get your digital ads in front of prospective students even without an email address? Find out how with IP targeting! Traditionally, getting your messaging in front of the right audience has always been tricky. Old school marketing such as billboards...

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Bart Caylor

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Caylor Solutions is an Indianapolis based marketing agency working with colleges, universities, K-12, and education organizations to improve communication, enrollment and development efforts through strategic brand, marketing, websites, print and digital collateral.

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Few schools have as creative an enrollment marketing strategy as Butler University. Check out how Blue, Butler’s very own 65-pound Bulldog, is helping them boost enrollment year over year in my convers… @kristilafree https://t.co/qGGPXKzwCs #hesm #higheredmarketing #ismarketing https://t.co/gUHR5LO6Fg


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A 9% increase in enrollment applications is good anytime, but Miami University’s marketing team did it while reopening during the pandemic under @JaimeHuntIMC. Find out how in today’s article! https://t.co/ZpKTwxxNt3 #hesm #higheredmarketing #ismarketing https://t.co/qOmBFbzfv3


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Today your education brand has to shine through on so many platforms, mediums, and to different audiences. Check out our conversation with DePauw University’s Deedie Dowdle, and how they created an adaptable brand promise: https://t.co/8sGos6XJ6n #casesmc #HEmkting #emchat #hesm https://t.co/23nTV0jXEf


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