Spiritual formation, mentorship, and strong academics are the cornerstones of Bethel University. This small liberal arts school in northern Indiana challenges students to engage with their local and global communities as knowledgeable servant-leaders.
Bethel was eager to attract mission-fit prospects. We collaborated to develop new communication flows with interactive landing pages, personalized email, print, text, and ringless voice. These generated hundreds of qualified leads for BU’s admission team.
Communication Flow Strategy & Development
Landing Page Creative
Direct Mail Creative
Social Media Advertising
Picture Yourself at BU
Search Campaign – Direct Mail Postcard